Aviemore
Go BackOutdoor, Resort, Accessible
Aviemore, nestled in the heart of the Cairngorms National Park, is one of Scotland’s most versatile destinations for events. Known for its outdoor pursuits and resort-style hospitality, it has evolved into a year-round hub for conferences, corporate retreats, weddings, and incentive programmes. Its central Highland location, accessible by road and rail, combined with stunning mountain scenery, makes Aviemore a compelling choice for organisers seeking both functionality and inspiration.
The flagship venue in Aviemore is the Macdonald Aviemore Resort, a comprehensive complex that brings together conference centres, hotels, restaurants, and leisure facilities in one location. Its purpose-built conference centre can host up to 1,150 delegates, with multiple breakout rooms and exhibition spaces. For organisers, the appeal lies in its integrated facilities: accommodation for large groups, professional event support, and the ability to stage multi-day conferences without leaving the resort. Gala dinners and awards ceremonies are enhanced by the resort’s catering and entertainment options, while leisure facilities including a golf course, swimming pool, and cinema provide additional value for delegates.
For more exclusive gatherings, Aviemore and the surrounding Cairngorms offer numerous boutique lodges, country hotels, and private estates. Properties such as the Cairngorm Hotel and Coylumbridge Hotel provide smaller-scale venues for weddings, family celebrations, or corporate workshops. Many of these properties specialise in creating bespoke experiences, combining modern event spaces with traditional Highland hospitality.
Outdoor activities are at the core of Aviemore’s appeal. The Cairngorms National Park offers a natural playground for team-building programmes and incentive events. Delegates can enjoy guided hikes, mountain biking, canoeing, skiing in winter at the Cairngorm Mountain Resort, or wildlife watching in the surrounding forests. For incentive planners, activities such as husky sledding, reindeer trekking, or whisky tasting at nearby Speyside distilleries add memorable highlights to itineraries. These opportunities make Aviemore particularly attractive for organisations looking to integrate wellness, sustainability, or outdoor adventure into their event programming.
Accessibility is a key strength. Aviemore sits directly on the mainline railway between Inverness and Edinburgh, with regular trains also connecting to Glasgow. By road, it is easily reached via the A9, Scotland’s central trunk road, making it convenient for both domestic and international visitors arriving through airports in Inverness, Edinburgh, or Glasgow. Its central location within the Highlands ensures organisers can combine Aviemore-based events with excursions to Inverness, Speyside, or the wider Cairngorms.
Cultural and community venues also enrich the destination. The Strathspey Railway, a heritage steam line that runs from Aviemore through the Cairngorm foothills, offers a unique event experience with private charters available for dining or incentive groups. Local arts centres and village halls within the Cairngorms provide additional intimate settings for cultural festivals, ceilidhs, and community-led events that immerse visitors in Highland traditions.
Accommodation options in Aviemore are wide-ranging, from luxury resorts to cosy lodges and family-run guesthouses. This variety allows organisers to cater for different scales and budgets. During peak seasons, large resorts like the Macdonald Aviemore ensure high capacity, while exclusive-use properties provide privacy and seclusion for smaller groups.
What sets Aviemore apart is its fusion of modern facilities and natural surroundings. Few destinations can offer the scale of conference infrastructure found at the Macdonald Aviemore Resort while also placing delegates at the heart of a national park. The sense of escape and immersion in nature is an asset for wellness retreats, sustainability-focused events, and incentive programmes, while the professional infrastructure ensures organisers can deliver seamless conferences and business gatherings.
For those seeking a venue that balances accessibility, modernity, and outdoor adventure, Aviemore excels. It is not only a meeting place but a destination that inspires creativity, connection, and renewal. Whether for a global conference, a destination wedding, or a corporate team-building retreat, Aviemore offers organisers the chance to combine business with the restorative power of Scotland’s landscapes.