Jeddah

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 Coastal, Cosmopolitan, Vibrant

Jeddah is Saudi Arabia’s second-largest city and its historic gateway to the Red Sea, long known as the country’s most cosmopolitan destination. Blending a lively seafront, a historic old town, and modern commercial infrastructure, Jeddah is a natural fit for events that seek a balance between business, leisure, and culture. Its proximity to Mecca and its international outlook make it one of the most important event cities in the Kingdom.

For Business & Corporate events, Jeddah is exceptionally well equipped. The city boasts major venues such as the Jeddah International Exhibition & Convention Centre and the spectacular Jeddah Superdome, one of the largest domed event spaces in the world. These facilities enable large-scale trade fairs, exhibitions, and international conferences, while the city’s many luxury hotels — including the Hilton Jeddah and Rosewood Jeddah — provide ballrooms and meeting spaces for corporate gatherings of all sizes.

Weddings & Celebrations are a strong segment in Jeddah, thanks to its seaside atmosphere and reputation for glamour. Seafront hotels offer stunning ballrooms with Red Sea views, while beach resorts and private estates cater to couples seeking exclusive coastal weddings. Domestic demand is high, but Jeddah also has potential to attract international luxury wedding markets, particularly from the Gulf region.

Jeddah also stands out for Heritage & Ancient experiences. The UNESCO-listed Al-Balad district, with its coral-stone buildings and traditional souqs, provides an atmospheric backdrop for cultural festivals, heritage conferences, and artistic exhibitions. Event organisers can easily integrate tours, storytelling, or performances in this district, giving delegates a sense of the city’s history as a port of trade and cultural exchange.

The city’s Food & Bev scene is another highlight. Known for its seafood, diverse dining, and international influences, Jeddah excels in culinary events and festivals. From traditional fish markets to Michelin-inspired restaurants, the city offers organisers a wide palette of catering options, making gastronomy a core part of the event experience.

Jeddah’s location by the Red Sea ensures plenty of Scenic & Natural Attractions. The waterfront Corniche, marina developments, and opportunities for diving and boating make it an attractive destination for incentive programmes and corporate leisure activities. Organisers can combine business with outdoor excursions, creating a holistic event itinerary that mixes work and recreation.

Atmospherically, Jeddah feels vibrant, energetic, and international. Unlike Riyadh’s corporate intensity, Jeddah projects a coastal lifestyle where business meetings might be followed by a seaside stroll or a cultural festival in Al-Balad. It is this balance between modernity and tradition, formality and relaxation, that makes the city so appealing to organisers.

For Creative & Performing Arts, Jeddah has also taken centre stage. Events like the Red Sea International Film Festival are giving the city international cultural recognition, showcasing its potential as a hub for arts-led gatherings. Combined with ongoing investment in cultural infrastructure, this positions Jeddah as a dynamic player in Saudi Arabia’s creative scene.

For organisers, Jeddah offers a multi-layered event canvas: corporate scale, wedding glamour, heritage richness, and coastal energy. It is a city that can host international conferences one week, luxury weddings the next, and heritage festivals throughout the year — all against the backdrop of the Red Sea.